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Rebrand and Website Launch!

I began this business when I was 16 years old. My parents knew I was getting more into photography and bought me a DSLR for my 16th birthday, and that’s the camera I used to begin photographing anything and everything (* shout out to my lil‘ Canon Rebel for getting me through that roughhhh beginner’s phase). I took a ton of senior portraits for my peers, engagement photos for some couples I knew, and even dabbled in newborn and families for a while; all while trying to learn to drive a stick shift and navigate acne, braces, and boys.

Yeah, you can imagine the glamour of beginning my photography career.

I didn’t really realize it could become something that I could make money with until my Senior year of high school. That’s when I really started charging people and earned income as an 18-year-old. My freshman year of college, I realized I wanted to do business the legal way and officially become a registered business within the state of Pennsylvania. It was an eye-opening thing to realize that this truly WAS a business now, taxes and all.

I started this business because I realized how much I loved creating photographs, but I stayed in business because I love connecting with people and giving them memories that will literally last forever. I love the responses of couples when I deliver their wedding photos within a week of their special day. And send surprises along with my favorite wine (because I just want everyone to love rosé as much as I do). And make couples genuinely laugh while evoking true happiness in front of the camera.

That is my why.

 

People, milestones, love, friendship, food, wine. It’s all worth celebrating. And the fact that I get to capture that as a job makes me the luckiest business owner.

So, that being said, I knew that if I was going to decide on a re-brand that it would be a larger investment. I wanted to encapsulate who I’ve become with what I wanted my business to convey; higher-end wedding photography with a filmy aesthetic. And I love that I get to literally choose who and what I get to convey.

I contacted Magnolia Creative Studio (because I found her on Instagram) and just fell in LOVE with her work. Throughout this 2-3 month process, she made me think of what my brand was and what I want it to become. We went through color palette choices and Pinterest-board inspo to come up with my current re-brand. Same name, just with a little more simplicity. (* shameless shout out to Sofia for just being so darn awesome. If you’re looking for a re-brand, I suggest you go to her! * ) This woman took my uncertainty, my doubts, fears, color palette changes, picky-ness with fonts, and encapsulated all of that into an absolutely beautful brand that I just LOVE.

Since re-branding, it became a time that my website needed a facelift too! I redesigned my ShowIt website and loved that process so, SO MUCH. My creative brain was flowinnnn when it was time for a redesign.

With this re-brand comes a few things that still holds the Andrea Cable Photography true to its reputation. However, it’s just a little different and offers more. With the higher price, you receive a complimentary engagement session, an updated 2020 bridal guide, more client gifts, more reasons to celebrate, a new gallery + workflow system, email newsletter, and so. much. more. love.

I’m realizing how much I love love, serving people well, and building true + genuine relationships with anyone that crosses my path.

I decided 2019 was going to be a year of change. After graduating from college and getting a full-time marketing position, I realized how much change is in the near future. I wanted to update my brand with whom I wanted to serve while also being reflective of who I am becoming. I never could have done this without the support of my family, best friends, fellow creative business owners, and my AMAZING couples I’ve gotten to work with. Seriously, YOU GUYS ARE THE BEST!

So welcome to the NEW Andrea Cable Photography brand + website.

This business might be all mine, have my name on it and my words all over the pages, but the glory goes to Jesus for really making it as successful as it is. In 2016 (when I officially began charging for portraits) I was STOKED to have one wedding that summer. Like the “I really can’t sleep for weeks because I’m so nervous I’ll screw up” stoked. And now? I have 18 weddings on the docket for this year, plus portrait sessions, bridal shows, creative business owner meetings, and ALL THE FUN THINGS. The glory of this beautiful industry cannot possibly go to us. We would be nothing without Jesus’ grace and guidance throughout all of this.

How blessed I am to pursue my passion while maintaining and creating relationships with others.

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